La Jolla Cosmetic Laser Clinic

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Responsive Dermatology Website

About La Jolla Cosmetic Laser Clinic

La Jolla Laser was developed to provide nonsurgical cosmetic services to revitalize and restore patient’s natural beauty. Their clinic offers a full range of cosmetic and medical dermatology services. The clinic is a 7 year consecutive Thermage Pinnacle & Black Diamond Award Winner and #1 Ultherapy provider in Southern California.

Marketing Challenges & Goals

La Jolla Laser was referred to Social Doctor from our client Total Dermatology. Dr. Nasrin Mani owner and primary dermatologist at La Jolla Laser is an active member in her community. As a result their business came primarily from word-of-mouth and referrals. Coupled with a new office location in the heart of the affluent downtown La Jolla village they needed an new website design that matched their clientele.

The Strategy

La Jolla Laser was one of our first responsive website design and development projects. It is a great example of a clean user experience on a desktop, laptop, tablet and mobile device. Our strategy was to organize their content for easy navigation and package the contents in design that was a bit different. All the images were turned to black and white and overlaid with their two primary colors blue and green. The designed coupled with our SEO improvements has allowed La Jolla Laser to become the choice for dermatology care in their area.