Neurosurgery & Spine Responsive Website
About Boulder Neurosurgical & Spine Associates
The mission of Boulder Neurosurgical & Spine Associates (BNA) is to be at the forefront of neurosurgical and orthopedic spine care. BNA surgeons have published their research in dozens of peer-reviewed articles and hold several patents on innovative instrumentation for spinal surgery. www.bnasurg.com
Marketing Challenges & Goals
BNA is unique in that the practice is divided into two categories; patient care and research. Leading their field in both categories they needed a marketing strategy that was representative of their mission. The marketing priorities were clear; design a beautiful clean responsive website, write education content and optimize the site for 1st page exposure.